Sunday, February 28, 2010

Don't Talk While He Drives

Yes, we all know talking on the phone while driving can be dangerous and Mundra Group in India has clearly portrayed this message in their new campaign for the government. The ads are pretty self-explantory and least to say gruesome. See for yourself:

Is this the right way to go? Fear can be a way to sell, but images of blood gushing through the telephone may not be the best way to sell a message. Though the ads are frightening, I will admit the shock factor sticks with you.

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